[enter-talk] RESULTS ON OFFICE WORKERS' FAVORITE LUXURY BRANDS

 

Survey conducted among 1,204 office workers from 25~54 y.o. nationwide on March 2021.

Results are in % and the below are the top 10 luxury brands that office workers like:

Gucci (구찌) - 24

Chanel (샤넬) - 15

Louis Vuitton (루이비통) - 8

Prada (프라다) - 3 

Hermes (에르메스) - 3

Burberry (버버리) - 2

Yves Saint-Laurent (입생로랑) - 2

Dior (디올) - 2

Nike (나이키) - 1.5

Armani (아르마니) - 1.3

The table is categorized per gender (male on top, female at the bottom) with columnar age groups (all ages, 25~34 y.o, 35~44 y.o, 45~54 y.o)

post response:

[+131][-27]

original post: here

1. [+142, -96]

If this was made in March, then it was during the time Gucci released Kai's collection. You can see that the reactions were good from these Gallup results too

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"'1,770,000 won' Kai's knit sold out value... as expected from the 'Human Gucci'"

2. [+69, -5]

Gucci and Chanel are eating them all up by ranking 1st and 2nd in people's preference

3. [+54, -53]

Look at Chanel ranking 2nd even without a male clothing collection. Besides, GD is the only one from the 2nd gen who is both a muse and a global ambassador

4. [+36, -6]

No matter how hard Pann tries to drag Gucci, they are still the #1 choice of office workersㄷㄷ

5. [+33, -39]

In the fashion world, anyone who is below Kai, GD and Jennie are crap

6. [+32, -2]

Seeing how Gucci and Chanel are taking up 40% of people's preference among all these luxury brands, they really seem to take up a big part of the pie. Office workers are the main purchasers of luxury brands right..

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